Most Important Citations

As outlined in the Google Maps Blueprint, there are three major determinants to placement on the Google Map:

1. Proper Claiming and Optimization of your Google Places Listing

2. Having a Consistent N.A.P. (name, address, phone number) profile across the web via Citation Development (getting listed on all the major online directory sites with the same name, address and phone number)

3. Reviews and Google’s confidence in your true service area (see my post on Google Places Optimization Black Belt Technique for more on this). On this post I want to address #2, establishing your NAP Profile across the web via Citation Development.

 

Below is a list of what I have found to be the most important places to ensure that you company is listed in with the same Name, Address & Phone Number.

Top Citation Sources for Plumber & HVAC Companies according to Moz Local

Top 55 Citation Sources:

  1. Google My Business
  2. Facebook
  3. LinkedIn
  4. Yellowpages.com
  5. Yelp
  6. Local.com
  7. WhitePages.com
  8. Manta
  9. SuperPages
  10. CitySearch
  11. Patch
  12. City-Data
  13. MerchantCircle
  14. Yellowbook.com
  15. Yahoo Local
  16. Mapquest
  17. Topix
  18. DexKnows
  19. Yellow.com
  20. BBB.org
  21. ServiceMagic
  22. Angieslist
  23. AreaConnect
  24. Foursquare
  25. AmericanTowns
  26. BizJournals
  27. LocalGuides
  28. 411.com
  29. Yellowpages.aol.com
  30. Insider Pages
  31. MagicYellow
  32. Hotfrog.com
  33. Mojopages
  34. Switchboard
  35. Demandforce
  36. MojoPages
  37. Bundle
  38. Metromix
  39. Yellowbot
  40. Kudzu
  41. ShowMeLocal
  42. ChamberofCommerce
  43. LocalPages
  44. HopStop
  45. YellowMoxie
  46. Phonenumber.com
  47. Best of the Web Local
  48. Yellowise
  49. GetFave
  50. Tupalo
  51. ZipLocal
  52. EZLocal
  53. CitySquares
  54. USCIty.net
  55. LocalDatabase

Top U.S. Local Directory Citation Sources
GetListed.org and Whitespark.ca recently released some amazing data on the top local citation sources by city and by category.  We thought it would be interesting to take that data and determine which directories on average had the most citation influence in the entire country.  While it’s good to focus on your service area and category for citation building, in most cases, regardless of your location or industry, these are the sites you should almost always include while citation-building.

  1. Yellowpages.com
  2. Yelp
  3. SuperPages
  4. CitySearch
  5. Yahoo Local
  6. Facebook
  7. DexKnows
  8. Manta
  9. BBB.org
  10. YouTube
  11. City-Data
  12. Yellowbook.com
  13. Angieslist
  14. MerchantCircle
  15. ServiceMagic

Need Help?

If you would like to talk with us about how we can help you implement these strategies in your Plumbing or HVAC business for more leads, more calls & better profitability call us directly at 866-610-4647 or click here to schedule a strategy session with us today.